Thursday Sep 15, 2016
8:30 AM - 11:00 AM EDT
Harford County Chamber Office
Board Room
108 S. Bond St. Bel Air, MD 21014
Sharon B. Epple
Benchmark Administrative Support Services, Inc. | 608 South Main Street | Bel Air, MD 21014
Office: 410.893.6779, Ext. 101 | Mobile: 410.688.2205 | Fax: 410.420.2749
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Session 1 - “Getting Started in Email Marketing”
New to email marketing? Want to learn how to use Constant Contact? We’ll show you!
Join us for a guided demonstration on the tools and features inside Constant Contact’s email marketing system.
§ Setting up your Constant Contact account
§ Creating an email campaign and editing a template
§ Branding your emails with your logo, colors and photos
§ Creating content that people want to receive and read
§ Importing your email list into your constant database
§ Getting new subscribers by adding sign-up boxes to your website and emails
§ Tracking and interpreting your results
Session 2 - “The Power of the Inbox” - Tips and Tricks for Successful Email Marketing
What is the first impression you give when they see you in their email inbox? And when they see you there, what do they do? This seminar takes you step-by-step through the keys to effective email marketing:
§ What it really is (and isn’t)
§ What it can do for your business
§ And the five easy steps you must take to harness the power of the inbox!
o Grow a healthy list
o Create great content
o Customize a beautiful, mobile-friendly template that matches your brand
o How to get your emails opened
o Tracking your results
From revealing why regular email doesn't work, to insider tips and techniques like automated list building tools and the design elements that work (and those that don't!), this seminar will give you the keys to the most effective marketing you can do: email marketing. Join us!
Printed courtesy of harfordchamber.org – Contact the Harford County Chamber of Commerce for more information.
108 South Bond Street, Bel Air , MD 21014 – (410) 838-2020 – admin@harfordchamber.org